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Guide
The Crisis Communication
Playbook: Tools, Techniques and Best Practice
In today’s hyper-connected world, speed is everything when it comes to crisis communication. A delay in response can allow speculation and misinformation to take hold, potentially causing severe reputational and financial damage.
Stakeholders now demand transparency. They want assurance that organisations are prepared to handle crises effectively, protecting their employees, clients, and communities. That’s why having a robust crisis communication process is no longer optional—it’s essential.
This guide equips you with the tools, techniques, and best practices needed to respond quickly, decisively, and effectively, helping you safeguard your organisation’s reputation and resilience.
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Crisis vs. Issue Framework
Clear criteria to help you distinguish between routine issues and full-scale crises requiring immediate action
First Hours Action Timeline
Step-by-step guidance for the critical first 15 minutes, 30 minutes, one hour, and two hours of a crisis response.
Stakeholder-Specific Strategies
Tailored messaging approaches for customers, employees, investors, media, and regulators with real-world examples.
Post-Crisis Evaluation Process
Frameworks for debriefing, measuring effectiveness, and implementing continuous improvement in your crisis protocols.
About Euronext Corporate Solutions
Euronext Corporate Solutions, a wholly-owned subsidiary of Euronext, offers a suite of cutting-edge solutions and tailor-made advisory solutions to over 4,000 organisations from corporates to the public sector.
These solutions are designed to support organisations and listed companies helping them to navigate the complexities of the financial markets and enhance their performance in the fields of:
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Communication and Investor Relations
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Governance (Admincontrol)
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Compliance
