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How to target new investors ?

Attracting the right investors is critical to maximizing your company's value, yet 60% of companies struggle to engage long-term focused investors.

This comprehensive guide provides IR professionals with a proven, step-by-step methodology to identify, target, and engage quality investors who align with your corporate strategy. Learn how to transform your investor targeting from guesswork into a data-driven process that delivers measurable results.

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What to expect from this e-book ?

  • 8-step targeting framework

     A clear, actionable methodology that guides you through building an effective investor targeting strategy, with practical insights you can apply immediately.

  • Practical implementation tools

    Useful checklists, templates, prioritization matrices, and engagement calendar examples to help you structure your workflow and execute your plan efficiently.

  • Technology integration guide

    Guidance on how to leverage IR platforms, analytics, and AI to improve targeting accuracy, automate tasks, and enhance decision-making.

  • Performance measurement

    KPIs and tracking methods to measure your targeting efforts, monitor conversions, and demonstrate the ROI of your IR activities.
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