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ECS_How-to-target-news-investors_Cover_Mockup_020925 (1)GUIDE
How to target new investors ?

Attracting the right investors is critical to maximizing your company's value, yet 60% of companies struggle to engage long-term focused investors.

This comprehensive guide provides IR professionals with a proven, step-by-step methodology to identify, target, and engage quality investors who align with your corporate strategy. Learn how to transform your investor targeting from guesswork into a data-driven process that delivers measurable results.

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What to expect from this e-book ?

  • 8-step targeting framework

    Shareholder analysis, peer benchmarking, prospect mapping, and prioritization methodologies

  • Practical implementation tools

    Checklists, templates, prioritization matrices, and engagement calendar examples

  • Technology integration guide

    How to leverage IR platforms, data analytics, and AI for efficient investor identification

  • Performance measurement

    KPI frameworks, conversion tracking, and ROI measurement techniques for targeting campaigns
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